The Ultimate Patient Experience
With a "patient-first" philosophy, Roger Gilbert, DDS, has made a name for himself in Loma Linda, Calif. As a top cosmetic dentist in the area, he prides himself on going above and beyond expectations to give his clients a unique experience when they come to Image Aesthetic Dentistry, his four-operatory practice.
While his focus has always been the patient, Dr. Gilbert felt that his previous practice did not exemplify the high caliber dentistry he performs. Seeking out the best equipment, technology and interior design, Dr. Gilbert created a place where patients immediately know they're in the best of hands.
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Walking the Walk
As a young adult growing up in Trinidad (a small island country in the Caribbean off the coast of Venezuela), Dr. Gilbert saw an opportunity to help others by becoming a dentist. He attended Loma Linda University on the recommendation of his dentist and discovered how much he liked to care for people by transforming their smiles. Though he obtained a general dental degree, cosmetic dentistry became his passion one he continually pursues through advanced cosmetic training and ongoing continuing education. "Cosmetic dentistry is what I love to do. There's nothing, in my opinion, that can give such satisfaction as seeing your patients smile at their results," he says. Dr. Gilbert's dedication to his patients isn't unusual in the dental community, but he wanted to illustrate it in a way that he wasn't seeing in Loma Linda. "If I wanted to compete in the 21st century at the level I wanted, I had to have a facility that reflected that," he says.
Practice Space
In 1995, Dr. Gilbert purchased an existing practice from a doctor in nearby Grand Terrace, Calif. With a design aesthetic from the 1960s and a mix of old and newer equipment from a variety of manufacturers, the 1,200-square-foot space lacked continuity from operatory to operatory. While he longed for a chance to remodel, Dr. Gilbert's primary focus was patient care and his obligations as a teacher of restorative dentistry at Loma Linda University School of Dentistry.
In 2005, however, Dr. Gilbert's entire practice environment began to change. Patterson Dental Territory Representative John Canino introduced the doctor to CEREC digital restorative technology as a cost-effective and practical way to differentiate his practice from others in the area.
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