The equipment at hand
Dr. Naki said he is grateful to Dr. Robinson for the opportunity to join a state-of-the-art practice right out of dental school. “I worked at community health centers around the country and had an appreciation for new equipment,” he said. “To work at this facility is a privilege.”
In turn, Dr. Robinson appreciated Dr. Naki’s interest in current equipment and technology. Together, they were careful to select equipment that improves patient care, and invested in Schick USB intraoral cameras – Dr. Robinson’s favorite new piece of equipment. “Intraoral cameras might be old hat to some, but they’re new to us and have been a good educational tool that we use with a lot of patients,” he said.
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Dr. Naki agrees: “The intraoral camera is the most utilized tool we have. Being a new dentist, it’s easier for me to show someone a cracked cuspid or decay on a computer screen. That helps them create a perceived value of what needs to get done and gets them to the point of taking responsibility to respond to treatment.”
Little touches
Patients also perceive value in the doctors based on what they see – or don’t see – within the practice. Dr. Robinson employed the services of his wife and a friend to furnish the practice’s interior design elements, from the front door to the operatories, with a focus on the rustic and antique. The paint and fabric colors they selected accentuate the stunning mountain view out of the operatory windows.
While it’s a change mostly invisible to patients, Dr. Robinson’s decision to update his sterilization process with A-dec’s Preference ICC Sterilization Center means a greater sense of cleanliness. In addition to the sterilization center, the office implemented the use of Hu-Friedy’s IMS cassettes for their instruments. Together, they work to provide an organized sterilization process. “Now we know everything’s being tended to, in terms of sterilization,” he said.
When building the new practice, Dr. Robinson also was considerate of his staff and their needs. Several employees have worked with him for more than 10 years, and each of his children has worked or work at the practice as well. He wanted to offer more amenities both inside and outside of the operatories, so a staff restroom and locker room were added to the floorplan. Dr. Robinson also installed an evacuation system in each of the operatories that makes it easier for the assistants to flush lines at the end of the day.
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