    
From Plateau to New Heights of Success
To coincide with his practice’s grand opening in September 2009, Dr. Stein organized a fundraiser for the Northridge Hospital, called the “Reasons to Smile” benefit. For the evening event, Dr. Stein invited his patients, dental manufacturers and hospital staff to tour his office, and he raised $10,000 for the hospital’s foundation. Hundreds of people attended the event, which garnered Dr. Stein some unexpected publicity. Overall, Dr. Stein says his patients have been ecstatic about the new practice and he has doubled patient flow from the previous office just through word of mouth. “I think the proof is in the pudding,” he said. “I expected a slight bump and was amazed at the results.” Dr. Stein says he feels his 30-plus-year career has been reinvigorated by the new practice and he has no immediate plans for retirement. “Your practice goes through stages and at a certain stage if nothing changes, you hit a plateau. Then you go down and you decide to retire and there’s nothing left,” he said. “When I hit that plateau, I knew I had to do something. And now we have doubled our patients.” PT For more information on Alan Stein, DDS, visit www.alansteindds.com 
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