After the couple had completed their education, a dental office became available for purchase in the Palm Valley Office Park in Goodyear. It was the perfect place for Kelly to establish her pediatric practice as well as the start of a strong partnership with Patterson Equipment Specialist David Rosas. The doctors were impressed with Rosas' knowledge, expertise, and customer service during Kelly's build. When Michael decided to purchase an office just a few blocks down the street, he didn't hesitate to call on Rosas for assistance.

Rosas helped Michael bring to life his vision for a Mardi Gras themed office, complete with the latest productivity boosting equipment and technology. The practice was a near-instant success, and Michael discovered that many of his patients were driving up to 25 miles for a visit. That's when he decided to build a second satellite office where he and Kelly could practice together.

Michael discovered the new office in an unlikely location: an inoperative gas station in the Estrella Mountain Ranch community of Goodyear. The building provided the inspiration for a nostalgic Route 66 theme.

Michael and Kelly didn't overlook a single detail in bringing the iconic Mother Road to life right in their office. Used gas pumps, car parts, meters, neon signs, a checkerboard floor, wallpaper featuring Route 66 scenery and a '57 Chevy for a front desk create a whimsical and festive environment. “When you walk into our practice, you don't feel like you're in a dental office,” Michael said. “Our patients instantly have a smile on their faces.”

But the fun doesn't stop at the practice's decor. Patients can play video games in the arcade, surf the Web in the Internet Cafe and catch up on their favorite shows or movies on the ceiling-mounted flat panel monitors in car doors above the operatories. “Patients love the office,” Michael said. “I worked really hard to put my personality into it.”

The doctors also consulted their children, ages 4 and 7, when designing the practice. Watching how the children interacted with the practice provided them with valuable feedback. “Our kids showed us what is working and what isn't,” Michael said.

The staff at Hilgers Orthodontics, all of whom have 10-15 years of experience, have also made a big contribution to the practice's warm and welcoming environment. “They are absolutely amazing,” Michael said. “They provide excellent patient care and they like to have fun. When they are happy, our patients are happy.”