A Practice Dream Takes FlightA Practice Dream Takes FlightA Practice Dream Takes Flight
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Expand On Demand

In 2007, it became clear to Dr. Marcello that he was outgrowing both offices. Greer had reached full capacity several years before and the expanded Anderson office was bursting at the seams. “The demand for sedation was so high that we were getting to the point that we couldn’t keep up with it,” he said.

He began searching for new office space, but couldn’t find anything suitable for his needs. Later that year, a 7,500-square-foot health spa just down the street from the Greer practice went into foreclosure. Dr. Marcello had visited the spa in the past and always thought it would be a perfect space for his practice. He snapped up the building, and at the same time, a larger practice became available in Anderson, which he also purchased. Dr. Marcello turned to his long-time Patterson Territory Representative Tom Miller and Southeast Region Manager Neal McFadden (formerly Greenville Branch Manager) for help in setting up his two new offices.


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In Greer, the spa was remodeled into eight spacious operatories and four sedation suites. Before equipping the practice, Dr. Marcello visited the Midmark facility in Columbus, Ohio, to explore the equipment options available through this medical-based company. After his visit, he selected Midmark chairs, cabinetry, lights, delivery units, air compressors and vacuums for the Greer office. “I wanted something classy and Midmark offered me the whole nine yards,” he said.

Dr. Marcello and his staff planned everything in the practice with the dental phobic patient in mind, from the layout and equipment to interior design. On the first floor of the two-story Greer office, there are separate waiting areas for patients undergoing sedation procedures and those who are not. Also located on the first floor are the sedation suites with automatic sliding glass doors, a recovery room, a Midmark sterilization center and three dual-purpose check-out/consultation rooms. Upstairs, there’s another Midmark sterilization area, a spacious Midmark laboratory, CEREC milling room, X-ray room, eight operatories and a staff conference room with a large flat-screen television and eight laptops for daily morning rounds and training.

Dr. Marcello preserved much of the spa’s décor in his dental practice design, including its rich, soothing color scheme of seafoam green, earthy tan and deep burgundy. Ceramic tiles throughout the office create an upscale feel, and tan carpet in the operatories keeps noise down. Stately white columns frame frosted-glass panels that proudly display Royal Crest’s regal coat of arms logo. In the reception area, ornate chandeliers, exquisite marble floors, copper ceilings and dark, espresso-colored wood create a luxurious atmosphere.

The satellite clinic in Anderson is a stand-alone one-story rugged brick building with majestic peaked windows. Inside, the office décor echoes Greer’s comforting palette of earth tones. The office, which offers identical services to Greer, features a Midmark lab and sterilization center, eight operatories and four sedation suites. Dr. Marcello equipped half of the rooms with Midmark chairs and cabinetry and brought in operatory equipment from his previous offices to equip the rest.
A Practice for Dental Phobics

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